ashley lawlor
eVERY DETAIL
TELLS A STORY
CREATIVE LEADER
MULTIDISCIPLINARY DESIGNER
I'm Ashley, a Midwest-based creative obsessed with the little details. Driven to build thoughtful brands, meaningful experiences, and design that elevates the everyday.
Focused on creative direction, visual storytelling, and authentic design people genuinely connect with.
SELECT WORKS
The Home Depot Shopper Journey
IWCE Brand Experience
Bali Brand Architecture
Press Packaging Refresh
Lowe’s Spring/Summer Launch
Graber Shop by Color
When I’m not crafting brand details, I’m usually curating spaces, planning my next adventure, taking photos, or finding inspiration in daily moments.
CURRENTLY CREATING
A friendly-meets-industrial brand identity for a local junk removal company
A romantic engagement shoot inspired by storybooks and picnic dates
A warm, transitional living room redesign for my parents’ new home
The perfect itinerary for a road trip around Ecuador